Unlocking Growth Potential in B2B SaaS: The Importance of Collaboration Between Sales and Customer Success Teams

Table of content 1.Introduction2.Aligning team with right playbook 3.Key Rules Introduction In today’s business landscape of driving revenue efficiently , companies are always looking for ways to generate revenue and stay profitable. However, in a challenging economic climate, sales representatives feel the pressure to close deals more than ever before. With the increasing difficulty in […]
DSO: An Unlikely But Important Metric for Customer Success in 2023

Table of Content 1.What is DSO and why is it important? 2.Role of Customer Success in managing DSO3.Definition and Calculation4.Why is DSO an important metric for Customer Success?5.Using data analytics and technology to manage DSO6. Best practices for managing DSO in Customer Success7.Collaboration between Customer Success, Sales, and Finance teams to effectively manage DSO What is DSO […]
Reduce DSO and Collect More Dollars with AppEQ’s One-Click Customer Insights

The industry DSO (Days Sales Outstanding) for B2B SaaS (Software as a Service) organizations can vary depending on several factors such as the size of the organization, its industry, customer base, and payment terms. However, on average, a healthy DSO for B2B SaaS companies is around 45-60 days. Did you know that the last 8% […]
Meet Vachas Krishnan, First Employee at AppEQ.ai

Interview with Vachas Krishnan In my first employee interview, it’s great to catch up with Vachas Krishnan – the first employee at AppEQ.ai . It’s a fascinating story of how start-ups can be an amazing place to build and launch your career. Leona: Hi Vachas, it’s great to have you here. Can you tell us […]
All about Customer Success Manager

A customer success manager is a professional who works to ensure that a company’s customers are successful in using the company’s products or services. They work to build and maintain relationships with customers and to help them get the most value out of the products or services they have purchased. This can involve providing training, […]
AppEQ Receives Collaboration Platform Accolade From Trusted B2B Review Site
AppEQ recently received an award from a leading B2B review site for its outstanding performance as a customer 360 platform and AI-powered collaboration platform. The Rising Star Award was given by FinancesOnline, a B2B software review portal known for its reliable software reviews and comparison of various tech products. The Rising Star Award is given […]
6 Must-Have Collaboration Software Features for Customer Facing Teams

Table of content 1. A place to store all information 2. A place to share files and documents 3. A place to create content 4. A way of assigning tasks to team members 5. An easy was of sharing customer data6. A notification system when a task is updated 7. Find the right collaboration software […]
How do I integrate Freshsales with Zendesk Ticketing platform?

Integrating Freshsales with Zendesk allows sales teams to collaborate more easily and gain a 360 degree view of their customers. This provides a more streamlined sales process and enhances visibility into account information of the customer. What is Freshsales Zendesk Integration?The Freshsales Zendesk integration provides a way to sync of your Freshsales and Zendesk data. […]
Salesforce and Freshdesk Integration

Salesforce Freshdesk Integration – Tips to Improve Sales Performance and Agent Productivity How a CRM & Helpdesk integration can help your organisation? Salesforce and Freshdesk are two of the most popular SaaS platform for customer facing teams – Sales and Support respectively. Integrating the two can create an even more powerful platform for sales and […]
